SevenFriday was established in Zurich in 2012 and is currently expanding its global influence and watch lineup. The just-released model P3c/03 “Beach Club” is the perfect antidote for spring in the quarantine area, inspired by industrial architecture, and ready for use on the beach in a fun and stylish packaging.
The Beach Club watch is an appropriate concept for a brand, and its brand philosophy is that we should live every day like Friday. The founder, Daniel Niederer, is a former luxury watch distributor. By successfully combining the efficiency of Japanese movements with the elegance of European design, he subverted the expectations of the industry. This decision produced intrinsic value- Get high quality at an affordable price.
The height of the Beach Club watch is 47mm x 47.6mm, the thickness is 14.2mm, and thanks to the screw-in crown, it can be waterproof to 100 meters. One of its coolest features is the ability to use your arm movements (swimming or playing tennis) to power the watch. The hands and index fingers are coated with Super-LumiNova, which can extend your bright summer on the beach to late night. replica Graham Watches
SevenFriday Beach Club PC3/03 is powered by an automatic Miyota 82s7 and has a 40-hour power reserve. The durable case is made of 316L stainless steel and covered with K1 hardened mineral crystals. The bezel, crown and buckle are made of black PVD, and the groove line of the bezel is filled with attractive light green Berlac paint, similar to the color of the ocean.
All in all, the dial has a four-layer structure and applicable indexes at 12 o’clock, 4 o’clock and 8 o’clock. The side of the crown is engraved with the brand’s signature 7F logo. Strap options include black calfskin and black rembordé canvas with blue stitching. The beach club has all the basic functions you need without being too busy-the hour and minute hands are centered, the second hand and 24-hour clock are subtly offset, and the visible balance wheel.
The beach club also uses NFC (Near Field Communication) technology to perform secure authentication and registration through a chip embedded in the bottom cover of the SevenFriday app.
SERIES:Sevenfriday P-Series Watches
MODEL:P3C/02 RACER III WITH LEATHER STRAP
CASE SIZE:47.6×47 mm
Dial Color:Black dial
Bracelet Strap：Alligator Leather
Clasp Type: Pin Buckle
SevenFriday SF-M1B / 01 The Urban Explorer watch
For me, the SevenFriday SF-M1B / 01 Urban Explorer watch is a welcome return to form. According to my estimation, the brand has recently gone bankrupt. When SevenFriday expanded beyond the original P series, I worried about its existence. However, this model gave me hope that the brand would return to its roots. Tell me you like the 47mm TV-style case powered by the standard Miyota 9015 movement, but they have a niche market. They are one of the few brands in this price range, and they are so aggressive that serious watch snobs don’t seem to hate it. Of course, this exaggerated design often has some doubts, but the era of SevenFriday watches is incredibly confident. In short, they keep it simple. And it works.
This is the correct position of the SevenFriday SF-M1B / 01 Urban Explorer watch. For me, the heyday of this brand is the P series and M series fashion fake watches . The new products in the latter series are very reliable entry-level products, adopting the original M series concept and improving it. The running seconds indicator on the horizontal axis is excellent. Flip the crown to the right side of the case is a welcome move. When the eyes move from left to right, I think it makes sense to arrive at hours, minutes and seconds in this order. The intricate seven-layer dial is easy to read; its clever use of textures and finishes increases interest without distracting. Dial screws, stainless steel effect elements and futuristic fonts provide ideal industrial features for this product.
The readings of the M series are easier to digest than any other. Some iterations are a bit cold, but this iteration has a huge interaction between textures, making the whole work more vivid. The denim strap adds more casual elements to the brand’s formal watches. The rough cotton texture perfectly matches the sandblasted decorative ring and steel dial. Alternate surface treatments do increase the perceived value of the timepiece, although it has all the aesthetic qualities, it is still affordable.
Regarding SevenFriday watches, the most eye-catching has always been the case. The size, shape and clever decorative band can add texture or color to the exterior, thereby improving recognition. Here, the SevenFriday SF-M1B / 01 Urban Explorer watch is absolutely correct. The sea blue of the case is industrial and handsome. In addition to the stainless steel case, it is also very smart. Whether this 47mm case (water-resistant to 30m) will slip under the cuffs of the shirt depends entirely on the tailor, but it is worth a visit. There is no doubt that this model is one of the smartest watch heads produced by SevenFriday.
Like most of SevenFriday’s watch cases, this watch case uses NFC technology and can be digitally verified through the SevenFriday App. It’s not a technology that really appeals to me, but it does have the potential to be established and become a more useful feature in the future.
Since the P series, I don’t want to have a SevenFriday. But this will be very popular on my wrist. Denim has always been an ideal material for me to pair with luxury watches, but I have never believed it, but this price point may be perfect for trying to blend craftsmanship.