These Swiss watch brands you need to know!

Watchmaking and Haute Horlogerie have always had a Swiss flavor. While Swiss watches have “flooded” the world market for decades, the country has managed to retain a real expertise and taste for fine and beautiful watches, which makes Switzerland a true label when we talk about watchmaking.

Today we offer you the opportunity to visit the heart of Swiss watchmaking, where without doubt only brands that are fully Swiss made, Swiss made or only born in Switzerland, we will continue to keep the doors open for you on this visit. A non-exhaustive way Some more or less secretive Swiss watch and haute horlogerie brands, as well as other well-known brands. Enjoy your visit to this beautiful world of Swiss luxury watches.

Ulysse Nardin
Founded in Le Locle, Switzerland in 1846, Ulysse Nardin is a Swiss haute horlogerie brand that is now an integral part of the Kering Group. Ulysse Nardin is one of the Swiss watch brands where boldness is the key word that guides the manufacturer. A brand turns to the ocean, as highlighted by the anchor in the brand logo.

HYT is a young Swiss watch brand born in Neuchâtel in 2012, positioned in the field of high-end watches. HYT launched its first mechanical-fluid hybrid watch in 2012, a hallmark of the brand’s use of fluids rather than hands to tell time.

Richard Mille
The watch brand Richard Mille was founded in 2001 in Le Breuleux, Switzerland, and its target customers are particularly specialized watch customers. Always independent brands have a reputation among the public, especially on the wrist of Rafael Nadal at the most important Grand Slam events. The manufacturer stands out for its ergonomic tonneau bins, a trademark in most of its creations.

Founded in 1997, Urwerk is a high-end watch brand that likes to build unconventional watches, as evidenced by its unrivaled creations…probably one of the easiest Swiss watch brands to shake the code.

Born in 2005, Maximilian Büsser & Friends (MB&F) is a Swiss haute horlogerie brand that broke the norm of traditional watchmaking, offering three-dimensional kinetic sculptures. The timepiece becomes a flawless sculpture

Launched in 1955, Corum is not a traditional Swiss watch brand. Watches with the key emblem produced by the La Chaux-de-Fonds-based manufactory open up different watchmaking processes and can be found in the creations of recognised collections such as the Golden Bridge, Legacy, Bubble or Admiral above.

Founded in Le Locle, Switzerland in 1891, the Angelus Manufacture enjoyed decades of glory before relaunching in 2011. Today, it is firmly oriented towards the future, offering modern Swiss Haute Horlogerie watches whose exquisite mechanics and complications are endowed with local pride.

Greubel Forsey
Based in La Chaux-de-Fonds and launched in 2004, Greubel Forsey is a Swiss watch brand specializing in haute horlogerie and more specifically designing timepieces with exceptional mechanical complications. Small in size, but an extraordinary mechanical watch.

De Bethune
De Béthune, a Swiss independent watch brand based in L’Auberson, a ranch in the Swiss Jura mountains, is aimed at discerning luxury watch collectors. Today, it is a team of 30 watchmaking employees who work every day to develop sometimes surprising movements and watches.

Jacques Dro
Founded in 1738, Jaquet Droz is a Swiss haute horlogerie brand under the Swatch Group. The brand introduces extraordinary styles: skeleton watches, automatic mechanical watches, art workshop watches…

Bovet, a Swiss luxury watch brand born in 1822, is probably one of the guarantors of fine watchmaking, a manufacturer that takes care to preserve expertise, authenticity, taste for traditional watches and their elegance.

Audemars Piguet
Swiss watchmaker Audemars Piguet was founded in 1875 and is headquartered in Le Brassus in the Jura Valley. It is one of those brands that has walked through and marked the history of watchmaking, with some of the brand’s models becoming iconic, such as the Royal Oak which debuted in 1972.

Girard Perregaux
Girard-Perregaux is a Swiss watch manufacturer founded in 1791. With more than 80 patents and especially known for its tourbillon with three gold bridges, the brand today offers a collection of watches well known to watch lovers. For example Vintage 1945, 1966, Bridge or Laureato.

Patek Philippe
Patek Philippe, a Swiss luxury watch manufacturer founded in 1839, is still independent today and a figure in the luxury watchmaking world, as evidenced by the repeated appearance of these watches in the rankings of the most expensive watches in the world! Nautilus, Aquanaut and even Calatrava are star models for the Geneva fashion house. “You never fully own a Patek Philippe. You just keep it for future generations.”

Hublot, the Swiss haute horlogerie brand since its founding in 1980, has clearly distinguished itself in its final years with the “art of fusion”. Gold, rubber, ceramics… Hublot keeps innovating and making a name for itself by quickly connecting itself to stars and events by becoming, for example, the official timekeeper of the Football World Cup…

Panerai is an Italian watchmaker founded in Florence in 1860, but its timepieces are made in Switzerland. Since becoming a Richemont brand in 1997, the history of Panerai watches is closely related to the marine world, and it is recognized as an expert brand of diving watches.

Swiss luxury watch brand Zenith was founded in the town of Le Locle in 1865 and is today an integral part of the LVMH group. The manufacturer is best known for its El Primero movement, which gave birth to the first automatic chronograph in 1969, offering a sporty and/or elegant watch that keeps pace with the times.

Founded in 1905, Rolex was literally the first luxury watch brand in Switzerland. The Geneva-based company offers high-precision Swiss watches with a long history of watchmaking. The brand’s flagship models today are still the Rolex Submariner, Rolex Daytona and Datejust.

Founded in Saint-Imier in 1884, Breitling is a Swiss luxury watch brand specializing in technical and pilot watches. The still-independent Swiss brand has made a name for itself thanks to its strong expertise and models that have become flagships such as the Breitling Aviation Timekeeping, Superocean or Avengers.

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Tudor is a luxury watch brand registered by Hans Wildorf in 1926 and is the little sister of the Rolex brand. The price of a Tudor watch is lower than that of a brand with a crown, but the same quality benefits a Tudor watch. The brand’s flagship collections are called Black Bay, Pelagos and Royal.

Maurice Lacroix
A high-end watch from Maurice Lacroix, a Swiss watchmaker founded in 1975. The Pontos and Aikon collections are the pioneers of this Swiss brand.

As an independent Swiss luxury watch brand since 1904, Oris has set itself the goal of producing reliable, innovative, functional watches for years of pleasure. The house is mainly known for its diving and aviation collections.